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Latest Articles | written by Hotelier Academy’s experts

Navigating Hospitality Inflation: Insights and Strategies to Drive Ancillary Revenue
1 month ago

Navigating Hospitality Inflation: Insights and Strategies to Drive Ancillary Revenue

According to Hotel Market Analyst STR, in 2022 there was an 18.5% increase to $148.9 in Average Daily Rate (ADR) in Europe, despite the 10.5% decrease in the average occupancy …
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“Green” Hotels: A Brief Guide To Sustainability
7 months ago

“Green” Hotels: A Brief Guide To Sustainability

With surveys showing that 81% of travelers prefer eco-friendly accommodation, it is clear nowadays that the hotel experience should be not only unique but also sustainable. It is widely known that …
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Hotel Night Audit: Reports for efficient hotel operation
9 months ago

Hotel Night Audit: Reports for efficient hotel operation

Night reports are essential for every hotel, regardless of size and type, and they must be conducted at the end of every day in order for a hotel to run …
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Hotel Marketing Automation: The benefits & 5 tips that no one will tell you
11 months ago

Hotel Marketing Automation: The benefits & 5 tips that no one will tell you

In a highly competitive industry such as hospitality, an effective marketing strategy plays a crucial role in a hotel’s success and economic sustainability, including the ability to drive more bookings, …
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Digital guest directory: Analyzing its impact on the hotel guest experience
1 year ago

Digital guest directory: Analyzing its impact on the hotel guest experience

Hotels are constantly developing, and technology is nowadays crucial for the proper operation and sustainability of a property. Maintaining a guest directory is certainly one of the most time-consuming and …
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Effective ways to build trust with travelers and increase bookings during periods of turmoil
1 year ago

Effective ways to build trust with travelers and increase bookings during periods of turmoil

The past few years have been a challenge for most of us, as the new reality that the hospitality sector had to face highlighted the fact that hoteliers should be …
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