Build your hotel’s dedicated Online Educational Platform, that will become a steady communication channel with your staff, and provide them with inspiring content that will improve their skills.
Organize real-life Hotel Staff Workshops at your hotel’s premises, during which – having your own hotel as a case study – our Experts will explain the latest trends on essential topics, aiming to dynamically improve your staff’s skills and perspective.
Register in Hotelier Academy Online Training Suite and improve your personal and professional skills as a Hotelier or as a Hotel employee. Check out the platform regularly for new courses and material, or subscribe to our newsletter service to be the first to receive our news.
After reviewing your hotel (online and on-site), we develop a fully customized report about all its departments and operation. Based on our research, we then create an educational brief that guides your staff through all the specified improvements, and updates their knowledge and skills.
Latest Educational Articles | by Hotelier Academy
A carefully crafted pricing strategy allows hotels to optimize revenue generation by appropriately aligning rates with demand patterns, seasonality, and market dynamics. By accurately assessing their value proposition, market segment preferences, and competitors’ pricing, hotels can strike the right balance between attracting guests and maximizing revenue per available room (RevPAR).
However, hoteliers must not overlook a very crucial factor; the fact that today the advancements in the technology landscape are becoming more and more important in increasing profits. In fact, the role of AI in revenue management is becoming paramount, as it will play a pivotal role in optimizing pricing strategies. These systems utilize sophisticated algorithms to analyze vast amounts of data, helping hotels to create a seamless and convenient experience for guests.
Different pricing approaches are vital for the success of hotels and their ability to maximize revenue. The choice of pricing strategy depends on various factors, including market conditions and the hotel’s objectives. Here, we explore 3 common pricing strategies and their applicability in different market conditions.
However, every modern hotelier should take into account the current technology landscape and how it affects their profit. Namely, AI can greatly help hotels with their revenue management, as it provides valuable insights. By analyzing pricing patterns and markets, AI technology enables hotels to make data-driven pricing decisions in real time, leading to optimized revenue. Additionally, AI can automate the pricing process, freeing up staff to focus on other essential tasks.
What is more, technology also facilitates personalized pricing, allowing hotels to offer tailored rates to individual customers based on their preferences, loyalty, and past booking behavior. This level of customization enhances customer satisfaction and loyalty, which leads to higher profitability.
According to Hotel Market Analyst STR, in 2022 there was an 18.5% increase to $148.9 in Average Daily Rate (ADR) in Europe, despite the 10.5% decrease in the average occupancy …
In-room experience has come a long way in the past decade, and modern hotels are called to invest in more home-like experiences for their guests. As people nowadays are more …