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positioning

The importance of Hotel Positioning and smart ways to make the most of it
5 years ago

The importance of Hotel Positioning and smart ways to make the most of it

Have you ever wondered why some hoteliers struggle with changing booking behaviors, price dumping in the market, constantly declining room rates resulting in lower profit margins, and loss of …
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The importance of proper competition identification within the hotel industry
5 years ago

The importance of proper competition identification within the hotel industry

As it happens in every other business, hoteliers have to closely observe their competitors in order to be able to remain attractive and competitive. They should understand that the goal …
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